German-Sino business networks [electronic resource] : using organized networks to develop business with China / Alexander Häntzschel.

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German-Sino business networks [electronic resource] : using organized networks to develop business with China / Alexander Häntzschel.

9783319178585 electronic book
331917858X electronic book
9783319178578

Cham : Springer, 2015.

English

1 online resource (xix, 105 pages) : illustrations.

HF3568.C6 .H35 2015eb

337.43051

In this book, Alexander Häntzschel presents the benefits of organized networks and provides a first-ever overview of German-Sino business networks. Based on more than 20 expert interviews and research of 30 different cases, the analysis covers the different forms of organization, their target groups and members, services and activities, and accessibility and membership fees. Complementary to the analysis, the results of a survey bring forward the experiences and expectations of professionals involved in such networks. With this Springer Brief, business professionals get a quick and useful overview of the leading networks such as the German Asia-Pacific Business Association, the German-Chinese Business Association, and the Asian Social Business Community.

Includes bibliographical references.

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Online resource; title from PDF title page (SpringerLink, viewed June 17, 2015).

SpringerBriefs in business.

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