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000749379 020__ $$z9781784419325
000749379 020__ $$a9781784419318$$q(electronic bk.)
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000749379 035__ $$a(OCoLC)912318870
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000749379 050_4 $$aHF5415.13$$b.B736 2015
000749379 0820_ $$a658.8$$223
000749379 24500 $$aBrand meaning management /$$cedited by Deborah J. MacInnis, C. Whan Park ; contributors, Megha Agarwal [and twenty-five others].
000749379 250__ $$aFirst edition.
000749379 264_1 $$aBingley, England :$$bEmerald,$$c2015.
000749379 264_4 $$c©2015
000749379 300__ $$a1 online resource (338 pages).
000749379 336__ $$atext$$2rdacontent
000749379 337__ $$acomputer$$2rdamedia
000749379 338__ $$aonline resource$$2rdacarrier
000749379 4900_ $$aReview of Marketing Research,$$x1548-6435 ;$$vVolume 12
000749379 500__ $$a"Emerald Books"--Cover.
000749379 504__ $$aIncludes bibliographical references.
000749379 506__ $$aAccess limited to authorized users.
000749379 588__ $$aDescription based on online resource; title from PDF title page (ebrary, viewed May 25, 2015).
000749379 650_0 $$aMarketing$$xManagement.
000749379 650_0 $$aBrand name products.
000749379 655_0 $$aElectronic books
000749379 7001_ $$aMacInnis, Deborah J.,$$eeditor.
000749379 7001_ $$aPark, C. Whan,$$eeditor.
000749379 7001_ $$aAgarwal, Megha,$$d1982-$$econtributor.
000749379 77608 $$iPrint version:$$tBrand meaning management.$$bFirst edition.$$dBingley, England : Emerald, c2015 $$z9781784419325
000749379 852__ $$bebk
000749379 85640 $$3ProQuest Ebook Central Academic Complete $$uhttps://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=2054907$$zOnline Access
000749379 909CO $$ooai:library.usi.edu:749379$$pGLOBAL_SET
000749379 980__ $$aBIB
000749379 980__ $$aEBOOK
000749379 982__ $$aEbook
000749379 983__ $$aOnline