TY  - GEN
T1  - Brand, identity and corporate reputation /
AU  - Lim, Ming,
AU  - Machado, Joana Cesar,
AU  - Iglesias, Oriol,
VL  - Volume 33 Number 2
CN  - HF5415.1255
ID  - 749451
KW  - Branding (Marketing)
KW  - Business communication.
KW  - Corporate image.
KW  - Corporations
SN  - 9781784419448
TI  - Brand, identity and corporate reputation /
LK  - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=2058252
UR  - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=2058252
ER  -