TY  - GEN
DO  - 10.1007/978-3-319-18696-2
DO  - doi
T1  - Cultural perspectives in a global marketplaceproceedings of the 2010 Cultural Perspectives in Marketing Conference /
AU  - Sharma, Dheeraj,
CN  - SpringerLink
CN  - HF5411
N1  - International conference proceedings.
ID  - 751597
KW  - Marketing
SN  - 9783319186962
SN  - 3319186965
TI  - Cultural perspectives in a global marketplaceproceedings of the 2010 Cultural Perspectives in Marketing Conference /
LK  - https://univsouthin.idm.oclc.org/login?url=http://link.springer.com/10.1007/978-3-319-18696-2
UR  - https://univsouthin.idm.oclc.org/login?url=http://link.springer.com/10.1007/978-3-319-18696-2
ER  -