Management of innovation and product development [electronic resource] : integrating business and technological perspectives / Marco Cantamessa, Francesca Montagna.
Cantamessa, Marco, author.; Montagna, Francesca, author.
2016
HF5415.153 .C36 2016eb
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Title Management of innovation and product development [electronic resource] : integrating business and technological perspectives / Marco Cantamessa, Francesca Montagna.
Author Cantamessa, Marco, author.
ISBN 9781447167235 (electronic book)
1447167236 (electronic book)
9781447167228
1447167228
DOI https://doi.org/10.1007/978-1-4471-6723-5
Published London : Springer, [2016]
Copyright ©2016
Language English
Description 1 online resource (xvi, 377 pages) : illustrations
Other Standard Identifiers 10.1007/978-1-4471-6723-5 doi
Call Number HF5415.153 .C36 2016eb
Dewey Decimal Classification 658.5/75
Summary Presenting an integrated and holistic perspective on innovation management, and product design and development, this monograph offers a unique and original understanding of how these two perspectives are interconnected. This book explores these themes in a scientifically rigorous manner, associating academic findings with examples from business. It provides readers with the conceptual and decision-making tools required to understand and manage the process of innovation at different levels, from the analysis of industry-wide phenomena to the formulation of a strategy, and from the planning of operations to the management of technical choices. Chapters cover innovation as an economic and social phenomenon, the formulation of innovation strategy, the management of product development processes and projects, and the technical design of products and services. Offering an invaluable resource to postgraduate students in economics, business and engineering, this book is also intended for managers and entrepreneurs.
Bibliography, etc. Note Includes bibliographical references.
Access Note Access limited to authorized users.
Source of Description Description based on print version record.
Added Author Montagna, Francesca, author.
Available in Other Form Management of innovation and product development.
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Record Appears in Online Resources > Ebooks
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1. Innovation in business and society
2. Technological knowledge and organizational learning
3. The many types of innovation
4. The dynamics of innovation
5. Fundamentals of technology forecasting
6. The many approaches to innovation strategy
7. Business model innovation
8. Innovation strategy as the management of competencies
9. Innovation strategy as project portfolio management
10. Organizing product development activities
11. The product development process
12. Project management for product development
13. From market research to product positioning
14. Specifying the product
15. Designing the product
16. Design and redesign of product architecture.

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