000754724 000__ 02769cam\a2200469Ii\4500 000754724 001__ 754724 000754724 005__ 20230306141723.0 000754724 006__ m\\\\\o\\d\\\\\\\\ 000754724 007__ cr\cn\nnnunnun 000754724 008__ 160411s2016\\\\enk\\\\\ob\\\\001\0\eng\d 000754724 019__ $$a945736165 000754724 020__ $$a9781137559111$$q(electronic book) 000754724 020__ $$a113755911X$$q(electronic book) 000754724 020__ $$z9781137559104 000754724 0247_ $$a10.1057/9781137559111$$2doi 000754724 035__ $$aSP(OCoLC)ocn946358250 000754724 035__ $$aSP(OCoLC)946358250$$z(OCoLC)945736165 000754724 040__ $$aN$T$$beng$$erda$$epn$$cN$T$$dN$T$$dYDXCP 000754724 043__ $$an-us---$$ae-uk--- 000754724 049__ $$aISEA 000754724 050_4 $$aGV742.3$$b.M57 2016eb 000754724 08204 $$a070.4/49796$$223 000754724 1001_ $$aMilne, Mike,$$d1959-$$eauthor. 000754724 24510 $$aTransformation of television sport$$h[electronic resource] :$$bnew methods, new rules /$$cMike Milne. 000754724 264_1 $$aHoundmills, Basingstoke, Hampshire ;$$aNew York, NY :$$bPalgrave Macmillan,$$c2016. 000754724 300__ $$a1 online resource (xiv, 220 pages) 000754724 336__ $$atext$$btxt$$2rdacontent 000754724 337__ $$acomputer$$bc$$2rdamedia 000754724 338__ $$aonline resource$$bcr$$2rdacarrier 000754724 4901_ $$aPalgrave global media policy and business 000754724 504__ $$aIncludes bibliographical references (pages 198-205) and index. 000754724 506__ $$aAccess limited to authorized users. 000754724 520__ $$a"The Transformation of Television Sport: New Methods, New Rules examines how developments in technology, broadcasting rights and regulation determine what sport we see on television, where we can see it and what the final output looks and sounds like. The book provides a missing supply side perspective, including a comparison of the development of sport and television in the US and the UK. The growth of global corporate sponsorship through to league and federation controlled television coverage is also mapped. Featuring new case studies, including the NFL and Premier League, three critical pre-production processes are unpacked. Milne examines the challenges faced by broadcasters and the consequences for independent television sports production companies and the day-to-day work of sports producers and directors. As the value of broadcasting rights continue to soar, the book provides a timely insight to what has happened to television sport and why it matters"--$$cProvided by publisher. 000754724 588__ $$aOnline resource; title from PDF title page (viewed April 19, 2016). 000754724 650_0 $$aTelevision and sports. 000754724 650_0 $$aTelevision and sports$$zUnited States. 000754724 650_0 $$aTelevision and sports$$zGreat Britain. 000754724 830_0 $$aPalgrave global media policy and business. 000754724 852__ $$bebk 000754724 85640 $$3SpringerLink$$uhttps://univsouthin.idm.oclc.org/login?url=http://link.springer.com/10.1057/9781137559111$$zOnline Access$$91397441.1 000754724 909CO $$ooai:library.usi.edu:754724$$pGLOBAL_SET 000754724 980__ $$aEBOOK 000754724 980__ $$aBIB 000754724 982__ $$aEbook 000754724 983__ $$aOnline 000754724 994__ $$a92$$bISE