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Part 1. The opportunity model. Finding a commercially viable problem
Establishing a comparative and competitive advantage
Making your producer or service sustainable
Keeping your product or service profitable
Eight tips for effective team building
Part 2. The enduring leadership model. Built to last : the enduring leadership model
Professional leadership : purpose, process, coordination, and planning
Personal leadership : expertise, trust, caring, sharing, and morality
Moral leadership : dignity, respect, fairness, and morale
Part 3. Entrepreneurial leadership in nonprofits and government. Entrepreneurial leadership in a nonprofit setting
Entrepreneurial leadership in government
Seven deadly leadership diseases
Part 4. Enduring relationships. Relationships that taught me to believe in myself
Relationships that taught me how to lead a business
Relationships that taught me about life.

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