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000076482 0500_ $$aJF2112.A4$$bD53 1984
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000076482 1001_ $$aDiamond, Edwin.
000076482 24514 $$aThe spot :$$bthe rise of political advertising on television /$$cEdwin Diamond and Stephen Bates.
000076482 260__ $$aCambridge, Mass. :$$bMIT Press,$$cc1984.
000076482 300__ $$axiv, 416 p. :$$bill. ;$$c21 cm.
000076482 500__ $$aIncludes index.
000076482 504__ $$aBibliography: p. [391]-400.
000076482 650_0 $$aAdvertising, Political$$zUnited States.
000076482 650_0 $$aTelevision advertising$$zUnited States.
000076482 7001_ $$aBates, Stephen,$$d1958-
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000076482 980__ $$aBOOK