Back where we belong - marketing as the organization's core strategy / guest editors, Bo Edvardsson and Philipp Klaus.
2014
HF5411 .B335 2014
Formats
| Format | |
|---|---|
| BibTeX | |
| MARCXML | |
| TextMARC | |
| MARC | |
| DublinCore | |
| EndNote | |
| NLM | |
| RefWorks | |
| RIS |
Linked e-resources
Linked Resource
Details
Title
Back where we belong - marketing as the organization's core strategy / guest editors, Bo Edvardsson and Philipp Klaus.
ISBN
9781784410971
9781784410988 (electronic bk.)
9781784410988 (electronic bk.)
Published
[Bradford, England] : Emerald, 2014.
Copyright
©2014
Language
English
Description
1 online resource (131 pages) : illustrations, chart, tables.
Call Number
HF5411 .B335 2014
Dewey Decimal Classification
658.8
Note
"formerly International Journal of Service Industry Management."
Bibliography, etc. Note
Includes bibliographical references at the end of each chapters.
Access Note
Access limited to authorized users.
Source of Description
Description based on online resource; title from PDF title page (ebrary, viewed September 11, 2014).
Added Author
Series
Journal of Service Management, 1757-5818 ; Volume 25 Number 2
Available in Other Form
Linked Resources
Record Appears in