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The smarter screen : surprising ways to influence and improve online behavior / Shlomo Benartzi with Jonah Lehrer.

Benartzi, Shlomo, author.; Lehrer, Jonah, author.
2015
HF5415.32 .B46 2015 (Mapit)
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Title
The smarter screen : surprising ways to influence and improve online behavior / Shlomo Benartzi with Jonah Lehrer.
Author
Benartzi, Shlomo, author.
ISBN
9781591847861 (hardcover)
1591847869 (hardcover)
9781591848325 (paperback)
1591848326 (paperback)
Published
New York, New York : Portfolio/Penguin, [2015]
Copyright
©2015
Language
English
Description
viii, 248 pages ; 24 cm
Call Number
HF5415.32 .B46 2015
Dewey Decimal Classification
658.8/342
Bibliography, etc. Note
Includes bibliographical references (pages 215-238) and index.
Added Author
Lehrer, Jonah, author.
Record Appears in
On-Campus Resources > Books
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Introduction
The mental screen
Function follows form
Display biases
The new mirror
Desirable difficulty
Digital tailoring
The choice opportunity
Thinking architecture
Summary : Tools for the future
Appendix : The complete list of tools.

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