The digital difference : media technology and the theory of communication effects / W. Russell Neuman.
2016
HM1206 .N477 2016 (Mapit)
Available at General Collection
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Details
Title
The digital difference : media technology and the theory of communication effects / W. Russell Neuman.
Author
ISBN
9780674504936 (hardcover)
0674504933 (hardcover)
0674504933 (hardcover)
Published
Cambridge, Massachusetts : Harvard University Press, 2016.
Language
English
Description
369 pages : illustrations ; 25 cm
Call Number
HM1206 .N477 2016
Dewey Decimal Classification
303.48/33
Summary
"Although the shift from one-way to two-way mass communication - from broadcasting to social networking - represents a revolutionary restructuring, it does not necessarily mean the public is better informed, more culturally or politically polarized, or more engaged in public life. Practices, institutions, and norms are in mid-transition and potentially subject to our individual and collective choice. The book is designed to connect the best of recent scholarship with these pressing policy questions"--Provided by publisher.
Bibliography, etc. Note
Includes bibliographical references and index.
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