Business model pioneers : how innovators successfully implement new business models / Kai-Ingo Voigt, Oana Buliga, Kathrin Michl.
Voigt, Kai-Ingo, author.; Buliga, Oana, author.; Michl, Kathrin, author.
2017
HD30.28
Available Online

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Title Business model pioneers : how innovators successfully implement new business models / Kai-Ingo Voigt, Oana Buliga, Kathrin Michl.
Author Voigt, Kai-Ingo, author.
ISBN 9783319388458 (electronic book)
3319388452 (electronic book)
9783319388441
3319388444
Publication Details Switzerland : Springer International Publishing, ©2017.
Language English
Description 1 online resource (ix, 215 pages).
Call Number HD30.28
Dewey Decimal Classification 658.4/012
Summary Business model innovations are conceived and implemented by a special type of entrepreneur: business model pioneers. This book presents 14 compelling case studies of business model pioneers and their companies, who have successfully introduced new business ideas to the market. The examples range from industries such as retail, media and entertainment to services and industrial projects. For each example, the book provides information on the market environment at the time of launch and illustrates the driving forces behind these business models. Moreover, current market developments are highlighted and linked to the evolution of the business models. Lastly, the authors present the profile of a typical business model pioneer.
Bibliography, etc. Note Includes bibliographical references.
Access Note Access limited to authorized users.
Added Author Buliga, Oana, author.
Michl, Kathrin, author.
Series Management for professionals.
Available in Other Form Print version: 3319388444
Linked Resources Online Access
Record Appears in Online Resources > Ebooks
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Introduction
The Business Model Concept
Retail Business Model Pioneers: Striving for Customer Benefit
The Case of Aldi
Pure Beauty
The Case of Body Shop
Globalizing Coffee Culture
The Case of Starbucks
Customized and Built to Order
The Case of Dell
Creating the Global Shopping Mall
The Case of Amazon
Media and Entertainment Business Model Pioneers: Beyond the Search Engine
The Case of Google
Journalism 2.0
The Case of The Huffington Post
Making People Happy
The Case of The Walt Disney Company
Entertainment on Demand
The Case of Netflix
Passion for Music
The Case of Spotify
Service Business Model Pioneers
Democracy in Education
The Case of edX
Pioneer in the Skies
The Case of Southwest Airlines
Manufacturing Business Model Pioneers: Driving Against the Tide
The Case of Tesla Motors
Managing Complexity
The Case of Siemens
Key Learnings: How to Start a Pioneering Business Model?

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