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Table of Contents
Introduction
The Business Model Concept
Retail Business Model Pioneers: Striving for Customer Benefit
The Case of Aldi
Pure Beauty
The Case of Body Shop
Globalizing Coffee Culture
The Case of Starbucks
Customized and Built to Order
The Case of Dell
Creating the Global Shopping Mall
The Case of Amazon
Media and Entertainment Business Model Pioneers: Beyond the Search Engine
The Case of Google
Journalism 2.0
The Case of The Huffington Post
Making People Happy
The Case of The Walt Disney Company
Entertainment on Demand
The Case of Netflix
Passion for Music
The Case of Spotify
Service Business Model Pioneers
Democracy in Education
The Case of edX
Pioneer in the Skies
The Case of Southwest Airlines
Manufacturing Business Model Pioneers: Driving Against the Tide
The Case of Tesla Motors
Managing Complexity
The Case of Siemens
Key Learnings: How to Start a Pioneering Business Model?
The Business Model Concept
Retail Business Model Pioneers: Striving for Customer Benefit
The Case of Aldi
Pure Beauty
The Case of Body Shop
Globalizing Coffee Culture
The Case of Starbucks
Customized and Built to Order
The Case of Dell
Creating the Global Shopping Mall
The Case of Amazon
Media and Entertainment Business Model Pioneers: Beyond the Search Engine
The Case of Google
Journalism 2.0
The Case of The Huffington Post
Making People Happy
The Case of The Walt Disney Company
Entertainment on Demand
The Case of Netflix
Passion for Music
The Case of Spotify
Service Business Model Pioneers
Democracy in Education
The Case of edX
Pioneer in the Skies
The Case of Southwest Airlines
Manufacturing Business Model Pioneers: Driving Against the Tide
The Case of Tesla Motors
Managing Complexity
The Case of Siemens
Key Learnings: How to Start a Pioneering Business Model?