000779579 000__ 04782cam\a2200529Ii\4500 000779579 001__ 779579 000779579 005__ 20230306143026.0 000779579 006__ m\\\\\o\\d\\\\\\\\ 000779579 007__ cr\nn\nnnunnun 000779579 008__ 170215s2017\\\\xxu\\\\\o\\\\\001\0\eng\d 000779579 019__ $$a972590826$$a972802069$$a972994425$$a973086808$$a973324315$$a973375028$$a973538266$$a973761287$$a976407963$$a981820914$$a984814755 000779579 020__ $$a9781484225806$$q(electronic book) 000779579 020__ $$a1484225805$$q(electronic book) 000779579 020__ $$z9781484225790 000779579 020__ $$z1484225791 000779579 0247_ $$a10.1007/978-1-4842-2580-6$$2doi 000779579 035__ $$aSP(OCoLC)ocn972640495 000779579 035__ $$aSP(OCoLC)972640495$$z(OCoLC)972590826$$z(OCoLC)972802069$$z(OCoLC)972994425$$z(OCoLC)973086808$$z(OCoLC)973324315$$z(OCoLC)973375028$$z(OCoLC)973538266$$z(OCoLC)973761287$$z(OCoLC)976407963$$z(OCoLC)981820914$$z(OCoLC)984814755 000779579 040__ $$aN$T$$beng$$erda$$epn$$cN$T$$dIDEBK$$dEBLCP$$dGW5XE$$dN$T$$dYDX$$dOCLCF$$dUMI$$dNJR$$dCOO$$dIOG$$dAZU$$dVT2$$dUPM$$dSTF$$dTOH 000779579 049__ $$aISEA 000779579 050_4 $$aQA76.9.H85 000779579 08204 $$a004.01/9$$223 000779579 08204 $$a004 000779579 1001_ $$aEvans, David C.,$$eauthor. 000779579 24510 $$aBottlenecks :$$baligning UX design with user psychology /$$cDavid C. Evans. 000779579 264_1 $$a[United States] :$$bApress,$$c2017. 000779579 264_2 $$aNew York, NY :$$bDistributed to the book trade worldwide by Springer, 000779579 264_4 $$c©2017 000779579 300__ $$a1 online resource. 000779579 336__ $$atext$$btxt$$2rdacontent 000779579 337__ $$acomputer$$bc$$2rdamedia 000779579 338__ $$aonline resource$$bcr$$2rdacarrier 000779579 347__ $$atext file$$bPDF$$2rda 000779579 500__ $$aIncludes index. 000779579 5050_ $$aAbout the Author; About the Technical Reviewer; Prologue: Memetic Fitness; Part I: The Bottlenecks of Attention; Chapter 1: Foveal Acuity; Notes; Chapter 2: Task Orientation; Notes; Chapter 3: Attentional Focus; Notes; Part II: The Bottlenecks of Perception; Chapter 4: Gestalt Perception; Notes; Chapter 5: Depth Perception; Notes; Chapter 6: Motion Perception; Notes; Part III: The Bottlenecks of Memory; Chapter 7: Working Memory; Notes; Chapter 8: Signal Detection; Notes; Chapter 9: Long-Term Memory; Notes; Chapter 10: Encoding and Retrieval; Notes 000779579 5058_ $$aPart IV: The Bottlenecks of DispositionChapter 11: Personality; Notes; Chapter 12: Developmental Stages; Notes; Chapter 13: Needs; Notes; Chapter 14: Fun; Notes; Part V: The Bottlenecks of Motivation; Chapter 15: Schedules of Reinforcement; Notes; Chapter 16: Escalating Commitment; Notes; Chapter 17: Approach Avoidance; Notes; Chapter 18: Routes to Persuasion; Notes; Part VI: The Bottlenecks of Social Influence; Chapter 19: Social Capital; Notes; Chapter 20: Group Polarization; Notes; Chapter 21: Social Influence; Notes; Part VII: Receptivity; Chapter 22: Receptivity Thresholds 000779579 5058_ $$aNotesChapter 23: Six Degrees of Recommendation; Notes; Epilogue; Index 000779579 506__ $$aAccess limited to authorized users. 000779579 520__ $$aLearn the psychological constrictions of attention, perception, memory, disposition, motivation, and social influence that will determine whether customers will be receptive to your digital innovations. Bottlenecks: Aligning UX Design with User Psychology fills a need for entrepreneurs, designers, and marketing professionals in the application of foundational psychology to user-experience design. The first generation of books on the topic focused on web pages and cognitive psychology. This book covers apps, social media, in-car infotainment, and multiplayer video games, and it explores the crucial roles played by behaviorism, development, personality, and social psychology. Author David Evans is an experimental psychology Ph.D. and senior manager of consumer research at Microsoft who recounts high-stakes case studies in which behavioral theory aligned digital designs with the bottlenecks in human nature to the benefit of users and businesses alike. Innovators in design and students of psychology will learn: The psychological processes determining users? perception of, engagement with, and recommendation of digital innovations Examples of interfaces before and after simple psychological alignments that vastly enhanced their effectiveness Strategies for marketing and product development in an age of social media and behavioral targeting Hypotheses for research that both academics and enterprises can perform to better meet users? needs . 000779579 588__ $$aOnline resource; title from PDF title page (SpringerLink, viewed February 21, 2017). 000779579 650_0 $$aHuman-computer interaction. 000779579 650_0 $$aUser-centered system design. 000779579 77608 $$iPrint version:$$z1484225791$$z9781484225790$$w(OCoLC)965353724 000779579 852__ $$bebk 000779579 85640 $$3SpringerLink$$uhttps://univsouthin.idm.oclc.org/login?url=http://link.springer.com/10.1007/978-1-4842-2580-6$$zOnline Access$$91397441.1 000779579 909CO $$ooai:library.usi.edu:779579$$pGLOBAL_SET 000779579 980__ $$aEBOOK 000779579 980__ $$aBIB 000779579 982__ $$aEbook 000779579 983__ $$aOnline 000779579 994__ $$a92$$bISE