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Preface; Conference Organisation; About the Conference; Contents; About the Editors ; Design Theory and Research Methodology; 1 Different Rationalities of Creative Design-A Comparative Case Study; Abstract; 1 Introduction; 2 Rationalities of the Design Process; 3 Case Study Design and Methods; 4 Results: Case 1-Design Company; 4.1 Case 2-Work Unit Within a Global Enterprise; 4.2 Case 3-Academy of Fine Arts and Design; 5 Discussion; 6 Conclusions; References; 2 Design Space Configuration Trough Analytical Parametrization; Abstract; 1 Introduction; 1.1 Design Space for Parameterization
1.2 Analytical Parametrization of Wing1.3 Singular Value Decomposition for Estimation of System Characteristics; 2 Conclusions; References; 3 People, Chair, and Value(S): A Qualitative Inquiry into the Material Lives; Abstract; 1 Introduction; 2 Research Question; 3 Methodology; 3.1 Formulating Inquiry; 3.2 Sampling and Research Setting; 3.3 Conducting Interviews and Data Gathering; 3.4 Process of Analysis; 3.5 Extant Theories; 3.6 Nature and Scope; 4 Results; 4.1 Comfort; 4.2 Flexible with Layout; 4.3 Craft; 4.4 Association; 4.5 Harmony; 4.6 Ethnic and Traditional
4.7 Spatial Identity and Hierarchy4.8 Limited Life; 4.9 Transient and Ascetic; 5 Discussion on Implementation; 6 Conclusion; References; 4 Design Dialogue at Design Tree; Abstract; 1 Introduction; 2 The Dialogue; 3 Necessity of a Dialogue in the Process of Designing; 4 Judgment Criteria for Design Dialogue; 5 Analog of Design-Processing in Mind; 5.1 How Straight Is the Dialogue?; 5.2 Dialogue with Metaphor; 5.3 Translation from Metaphor to Reality; 6 Design Tree; 6.1 Example; 6.2 Design Tree Potential; 7 Conclusion; Acknowledgements; References
5 Differences in Sketches and Mental Imagery in Ideation Stage of Novice DesignersAbstract; 1 Introduction; 2 Sketches and Mental Imagery; 3 Methodology; 4 Results; 5 Discussion; 6 Conclusion; References; 6 Optimizing Operation Research Strategy for Design Intervention: A Framework for GOMS Selection Rule; Abstract; 1 Introduction; 1.1 GOMS; 1.2 Operation Research: Decision Making; 2 Methods; 2.1 Approach; 2.2 Participants; 3 Results; 4 Discussion; 4.1 Proposed Matrix After Validation; 5 Conclusion; References
7 Application of Genetic Algorithm for the Optimization of Process Parameters in Keyway MillingAbstract; 1 Introduction; 2 Literature Review; 3 Experimentation; 3.1 Workpiece Material; 3.2 Data Collection for the End Milling Process; 3.3 Design of Experiment; 4 Analysis and Results; 4.1 Modeling Using Artificial Neural Network; 4.2 Modeling Using Response Surface Methodology (RSM); 4.3 Optimization Using Response Surface Methodology Plot; 4.4 Optimization Using Genetic Algorithm; 5 Conclusion; References
1.2 Analytical Parametrization of Wing1.3 Singular Value Decomposition for Estimation of System Characteristics; 2 Conclusions; References; 3 People, Chair, and Value(S): A Qualitative Inquiry into the Material Lives; Abstract; 1 Introduction; 2 Research Question; 3 Methodology; 3.1 Formulating Inquiry; 3.2 Sampling and Research Setting; 3.3 Conducting Interviews and Data Gathering; 3.4 Process of Analysis; 3.5 Extant Theories; 3.6 Nature and Scope; 4 Results; 4.1 Comfort; 4.2 Flexible with Layout; 4.3 Craft; 4.4 Association; 4.5 Harmony; 4.6 Ethnic and Traditional
4.7 Spatial Identity and Hierarchy4.8 Limited Life; 4.9 Transient and Ascetic; 5 Discussion on Implementation; 6 Conclusion; References; 4 Design Dialogue at Design Tree; Abstract; 1 Introduction; 2 The Dialogue; 3 Necessity of a Dialogue in the Process of Designing; 4 Judgment Criteria for Design Dialogue; 5 Analog of Design-Processing in Mind; 5.1 How Straight Is the Dialogue?; 5.2 Dialogue with Metaphor; 5.3 Translation from Metaphor to Reality; 6 Design Tree; 6.1 Example; 6.2 Design Tree Potential; 7 Conclusion; Acknowledgements; References
5 Differences in Sketches and Mental Imagery in Ideation Stage of Novice DesignersAbstract; 1 Introduction; 2 Sketches and Mental Imagery; 3 Methodology; 4 Results; 5 Discussion; 6 Conclusion; References; 6 Optimizing Operation Research Strategy for Design Intervention: A Framework for GOMS Selection Rule; Abstract; 1 Introduction; 1.1 GOMS; 1.2 Operation Research: Decision Making; 2 Methods; 2.1 Approach; 2.2 Participants; 3 Results; 4 Discussion; 4.1 Proposed Matrix After Validation; 5 Conclusion; References
7 Application of Genetic Algorithm for the Optimization of Process Parameters in Keyway MillingAbstract; 1 Introduction; 2 Literature Review; 3 Experimentation; 3.1 Workpiece Material; 3.2 Data Collection for the End Milling Process; 3.3 Design of Experiment; 4 Analysis and Results; 4.1 Modeling Using Artificial Neural Network; 4.2 Modeling Using Response Surface Methodology (RSM); 4.3 Optimization Using Response Surface Methodology Plot; 4.4 Optimization Using Genetic Algorithm; 5 Conclusion; References