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Preface; Organization; Contents; Managing Audiovisual Mass Media (Governance, Funding and Innovation) and Mobile Journalism; Immersive Journalism Through Mobile Devices: How Virtual Reality Apps Are Changing News Consumption; Abstract; 1 Introduction; 2 Theoretical Framework; 2.1 Interactive Nonfiction; 2.2 Virtual Reality; 2.3 Immersion; 3 Methodology; 4 Results; 5 Conclusions; Acknowledgment; References; Crowdfunding: A Possible Complementary Funding Model for European Public Service Broadcasting; Abstract; 1 Introduction.

1.1 Main Political, Economic, Technological and Sociocultural Factors Affecting the Structure of Eur ... 1.2 Sources of Funding of the European Public Television and Budgetary Constraints; 1.3 Changes in the Form of Consumption and Audience Measuring Systems; 2 Crowdfunding as an Alternative or Complementary Funding Channel to Traditional Sources; 2.1 Different Modalities of Crowdfunding Depending on the Revenue for Patrons; 2.2 Different Modalities of Crowdfunding Depending on the Management; 3 Proposal to Use Crowdfunding as a Funding Channel for Public Service Broadcasters; 4 Conclusions.

AcknowledgementReferences; Consumption of Audiovisual Media Among High School Students of Ecuador; Abstract; 1 Introduction; 2 Methodology; 3 Results; 4 Conclusions; References; Advertising in the Prime Time of the Ecuadorian Television; Abstract; 1 Introduction; 2 Methodology; 3 Results; 4 Discussion and Conclusions; 5 Verification of Hypothesis; References; Proximity Communication Models: Governance and Funding of German, Belgian and Spanish Public Regiona ... ; Abstract; 1 Introduction; 2 Public Proximity Media Models; 3 Governance in Public Regional Media; 3.1 Belgium; 3.2 Germany.

3.3 Spain4 The Funding of Regional Public Media; 4.1 Budget Evolution of Regional Media (2011-2014); 5 Conclusions; References; Comparative Study of Web Pages as a Second Screen Information: Review of Cases of the Main National ... ; Abstract; 1 Introduction; 2 Methodology; 3 Results; 3.1 Effectiveness of the Web Pages; 3.2 Identifying Elements of Webpages; 3.3 Usability of the Web Pages; 3.4 Accessibility to the Web Pages; 3.5 Interactivity of the Web Pages; 3.6 Mobility to Web Pages; 4 Conclusions; References; New Technologies and New Experts; Abstract; 1 Introduction; 2 What's an Expert?

3 Knowledge and New Technologies4 Authorship and Social Media; 5 Authority and Dialogue; 6 Conclusions; 7 Research Acknowledgements; References; Instant Messaging Networks as a New Channel to Spread the News: Use of WhatsApp and Telegram in the ... ; Abstract; 1 Introduction; 2 Theoretical Approaches; 2.1 Mobile Devices as a New Medium for the Production and Distribution of News; 2.2 Penetration and Uses of Mobile Devices and Social Networks in Spain; 3 Objectives and Methodology; 4 Results; 5 Conclusion; References.

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