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Preface; East Asia Research (EAR); Acknowledgements; APEF Advisory Board; Conference Chair; Committee Members; Conference Organiser; Conference Sponsors; Contents; About the Editors; 1 Evaluation of Cluster-Development Strategic Outlooks Using Book Value and Revenue Multiples; Abstract; 1 Introduction; 2 General Description of Multiples Required for Analysis; 3 PBV Book Value Multiple Two-Phase Model; 4 Tobin's Q Multiple; 5 PS and VS Revenue Multiple Two-Phase Model; 6 Cluster-Core Verification: Brand Value Calculation; 7 Empirical Results; 7.1 Price/Book Value of Capital Multiple

7.2 Tobin's Q Multiple7.3 Price/Sales Multiple; 7.4 Cluster-Core Company Brand Value; 7.4.1 Comparing GAZ with AvtoVAZ; 7.4.2 Comparing GAZ with KAMAZ; 8 Discussion; 9 Conclusion; Acknowledgements; References; 2 Disposition Effect on Investment Decision Making: Explanation of Regulatory-Focus Theory; Abstract; 1 Introduction; 2 Regulatory-Focus Theory; 3 Proposition; 4 Discussion; 5 Conclusion; References; 3 Prospects for the Mutual-Fund Industry in India: A Comparative Study with Respect to the US; Abstract; 1 Introduction; 2 Review of the Literature; 3 Objectives of the Research

4 Research Methodology5 Conclusion; References; 4 Social-Marketing Activities to Augment Brands of Faith in Diversified Marketing in India; Abstract; 1 The Challenging Factor; 2 Knowledge Gap; 3 Aim and Significance; 4 Use of Key Terms for the Research; 5 The Isha Foundation; 6 Methodology; 7 Brand Image; 8 Societal-Marketing Values; 8.1 Cause-Related Marketing; 8.2 Green Marketing; 8.3 Social-Group Endorsements; 9 Associations with Brand Image; 10 Diagnostic Test; 11 Establishing a Trivial Relationship; 12 Conclusion; References

5 Determinant Factors for the Formation and Development of a Smart TerritoryAbstract; 1 Introduction; 2 Justification for the Selection of Factors Influencing the Formation and Development of a Smart Territory; 3 Hierarchy of Factors Influencing the Formation and Development of a Smart Territory and Their Evaluation; 4 Conclusions; Acknowledgements; References; 6 Replacing Formal Authority in the Workplace with Employee Self-governing Authority; Abstract; 1 Introduction; 2 Formal Authority as a Restriction on "Steering"; 3 Impact on Human-Resources Management: Practices of High Commitment

4 Methodology5 The Case Analysis: SEMCO; 6 Measurement Variables; 7 Conclusions; 8 Other Conclusions; References; 7 A Study of the Human-Resource Practices and Challenges Confronted by Human-Resource Experts in an Indian IT Firm, Bangalore; Abstract; 1 Introduction; 1.1 Growth of the Indian IT Sector; 1.2 Statement of the Problem; 2 Research Objectives; 3 Literature Review; 3.1 Employee Participation in the Decision-Making Process; 3.2 Creating a Motivational Workplace; 3.3 Leadership Engagement; 3.4 Retention Strategies; 3.5 Work-Personal Life Balance; 3.6 Workforce Planning

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