000784636 000__ 02136cam\a22005054i\4500 000784636 001__ 784636 000784636 005__ 20210515130900.0 000784636 006__ m\\\\\o\\d\\\\\\\\ 000784636 007__ cr\cn\nnnunnun 000784636 008__ 141220t20152015ncua\\\\ob\\\\001\0\eng\d 000784636 020__ $$a9780822375616$$q(electronic bk.) 000784636 020__ $$a0822375613$$q(electronic bk.) 000784636 020__ $$z9780822358640 000784636 020__ $$z0822358646 000784636 020__ $$z9780822358770 000784636 020__ $$z0822358778 000784636 035__ $$a(NhCcYBP)EBC2007486 000784636 040__ $$aNhCcYBP$$cNhCcYBP 000784636 043__ $$an-us--- 000784636 050_4 $$aHF5813.U6$$bS53 2015 000784636 08204 $$a659.1/042$$223 000784636 1001_ $$aShankar, Shalini,$$d1972-$$eauthor. 000784636 24510 $$aAdvertising diversity :$$bad agencies and the creation of Asian American consumers /$$cShalini Shankar. 000784636 264_1 $$aDurham ;$$aLondon :$$bDuke University Press,$$c2015. 000784636 264_4 $$c©2015 000784636 300__ $$a1 online resource (xii, 314 pages) :$$billustrations 000784636 336__ $$atext$$btxt$$2rdacontent 000784636 337__ $$acomputer$$bc$$2rdamedia 000784636 338__ $$aonline resource$$bcr$$2rdacarrier 000784636 504__ $$aIncludes bibliographical references and index. 000784636 5050_ $$aThe pitch -- Account planning -- Creative -- Account services -- Production and media -- Audience testing. 000784636 506__ $$aAccess limited to authorized users 000784636 533__ $$aElectronic reproduction.$$bAnn Arbor, MI$$nAvailable via World Wide Web. 000784636 588__ $$aPrint version record. 000784636 650_0 $$aAdvertising$$xSocial aspects$$zUnited States. 000784636 650_0 $$aAsian American consumers$$zUnited States. 000784636 650_0 $$aAsian Americans$$xRace identity$$zUnited States. 000784636 650_0 $$aStereotypes (Social psychology) in advertising$$zUnited States. 000784636 650_0 $$aAdvertising agencies$$zUnited States. 000784636 650_0 $$aMinorities in advertising$$zUnited States. 000784636 7102_ $$aProQuest (Firm) 000784636 77608 $$iPrint version:$$aShankar, Shalini, 1972-$$tAdvertising diversity.$$dDurham ; London : Duke University Press, 2015$$z9780822358640$$w(DLC) 2014040371 000784636 852__ $$bebk 000784636 85640 $$3GOBI DDA$$uhttps://univsouthin.idm.oclc.org/login?url=http://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=2007486$$zOnline Access 000784636 909CO $$ooai:library.usi.edu:784636$$pGLOBAL_SET 000784636 980__ $$aEBOOK 000784636 980__ $$aBIB 000784636 982__ $$aEbook 000784636 983__ $$aOnline