TY  - GEN
T1  - Big data in practice :how 45 successful companies used big data analytics to deliver extraordinary results /
AU  - Marr, Bernard,
CN  - HF5415.32
N1  - Includes index.
ID  - 785584
KW  - Consumer behavior.
KW  - Strategic planning.
KW  - Big data.
SN  - 9781119231417
TI  - Big data in practice :how 45 successful companies used big data analytics to deliver extraordinary results /
LK  - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=4455265
UR  - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=4455265
ER  -