Marketing performance : 10 simple rules to navigate today's complex marketing analytics space / Thomas Bauer [and three others].
2016
HF5415.13 .M375 2016
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Details
Title
Marketing performance : 10 simple rules to navigate today's complex marketing analytics space / Thomas Bauer [and three others].
ISBN
9781119278337
9781119278290 (electronic bk.)
9781119278290 (electronic bk.)
Published
Chichester, West Sussex, England : Wiley, 2016.
Copyright
©2016
Language
English
Description
1 online resource (200 pages)
Call Number
HF5415.13 .M375 2016
Dewey Decimal Classification
658.8
Note
Includes index.
Access Note
Access limited to authorized users.
Source of Description
Description based on print version record.
Added Author
Available in Other Form
Print version: Marketing performance : 10 simple rules to navigate today's complex marketing analytics space. Chichester, West Sussex, England : Wiley, c2016 9781119278337
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