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000788162 020__ $$a9781351694483 (electronic bk.)
000788162 020__ $$a1351694480 (electronic bk.)
000788162 020__ $$z9781138046788
000788162 020__ $$z1138046787
000788162 035__ $$a(NhCcYBP)EBC4845517
000788162 040__ $$aNhCcYBP$$cNhCcYBP
000788162 050_4 $$aHF5415.5$$b.M664 2017
000788162 08204 $$a658.8/12$$223
000788162 1001_ $$aMorgan, Blake$$c(Marketing researcher),$$eauthor.
000788162 24510 $$aMore is more :$$bhow the best companies go farther and work harder to create knock-your-socks off customer experiences /$$cBlake Morgan.
000788162 264_1 $$aNew York :$$bRoutledge,$$c[2017]
000788162 300__ $$a1 online resource
000788162 336__ $$atext$$btxt$$2rdacontent
000788162 337__ $$acomputer$$bc$$2rdamedia
000788162 338__ $$aonline resource$$bcr$$2rdacarrier
000788162 504__ $$aIncludes bibliographical references and index.
000788162 5050_ $$aIntroduction: what is customer experience : and why is it important? -- The customer experience today and tomorrow -- The current state of customer experience -- Customers want to do business on their terms -- The growing role of technology in customer experience -- Cleaning up a mess of big data and marketing -- Creating knock-your-socks-off customer experience: D.O.M.O.R.E -- Design something special -- Offer a strong employee experience -- Modernize with technology -- Obsess over the customer -- Reward responsibility and accountability -- Embrace disruption and innovation -- Designing the customer experience of the future -- The six rings of the modern customer experience -- Culture, vision, and priorities -- Generational customer experience -- Making it right with your customers -- A focus on quarterly profits kills long-term growth -- Conclusion -- Notes -- References -- Index.
000788162 506__ $$aAccess limited to authorized users
000788162 533__ $$aElectronic reproduction.$$bAnn Arbor, MI$$nAvailable via World Wide Web.
000788162 588__ $$aDescription based on print version record.
000788162 650_0 $$aCustomer services$$xManagement.
000788162 7102_ $$aProQuest (Firm)
000788162 77608 $$cOriginal$$z9781138046788$$z1138046787$$w(DLC)  2016057639
000788162 852__ $$bebk
000788162 85640 $$3GOBI DDA$$uhttps://univsouthin.idm.oclc.org/login?url=http://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=4845517$$zOnline Access
000788162 909CO $$ooai:library.usi.edu:788162$$pGLOBAL_SET
000788162 980__ $$aEBOOK
000788162 980__ $$aBIB
000788162 982__ $$aEbook
000788162 983__ $$aOnline