TY - GEN T1 - Truth in marketing :a theory of claim-evidence relations / AU - Anker, Thomas Boysen, CN - HF5827.8 ID - 788763 KW - Deceptive advertising. KW - Marketing SN - 9781317535058 (electronic bk.) SN - 1317535057 (electronic bk.) TI - Truth in marketing :a theory of claim-evidence relations / LK - https://univsouthin.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=1214704 UR - https://univsouthin.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=1214704 ER -