TY - GEN AB - Today we imagine green business to be a new thing. This book shows that it is not, and that there were green entrepreneurs who had huge concerns about environmental sustainability, and built businesses that they hoped could address these issues, including Whole Foods Market, Aveda, and The Body Shop, among others. AU - Jones, Geoffrey, CN - Oxford Scholarship Online CN - HD30.255 ET - First edition. ID - 798885 KW - Businesspeople KW - Entrepreneurship KW - Environmentalism LK - https://univsouthin.idm.oclc.org/login?url=http://dx.doi.org/10.1093/acprof:oso/9780198706977.001.0001 N2 - Today we imagine green business to be a new thing. This book shows that it is not, and that there were green entrepreneurs who had huge concerns about environmental sustainability, and built businesses that they hoped could address these issues, including Whole Foods Market, Aveda, and The Body Shop, among others. SN - 9780191840340 T1 - Profits and sustainability :a history of green entrepreneurship / TI - Profits and sustainability :a history of green entrepreneurship / UR - https://univsouthin.idm.oclc.org/login?url=http://dx.doi.org/10.1093/acprof:oso/9780198706977.001.0001 ER -