000800525 000__ 02571cam\a22004451i\4500 000800525 001__ 800525 000800525 005__ 20210515135211.0 000800525 006__ m\\\\|o\\d\\\\\\\\ 000800525 007__ cr\un\nnnunnun 000800525 008__ 171110s2018\\\\flua\\\\ob\\\\001\0\eng\d 000800525 020__ $$a9781351671552$$q(electronic book) 000800525 020__ $$a1351671553$$q(electronic book) 000800525 020__ $$z9781138059412 000800525 020__ $$z1138059412 000800525 035__ $$a(NhCcYBP)EBC4980506 000800525 040__ $$aNhCcYBP$$cNhCcYBP 000800525 050_4 $$aHF5415.13$$b.H48 2018 000800525 08204 $$a658.8/02$$223 000800525 1001_ $$aHibino, Shōzō,$$d1940-$$eauthor. 000800525 24510 $$aToyota's global marketing strategy :$$binnovation through breakthrough thinking and kaizen /$$cShozo Hibino, Koichiro Noguchi, Gerhard Plenert. 000800525 264_1 $$aBoca Raton, FL :$$bCRC Press,$$c[2018] 000800525 300__ $$a1 online resource (xviii, 166 pages.) 000800525 336__ $$atext$$btxt$$2rdacontent 000800525 337__ $$acomputer$$bc$$2rdamedia 000800525 338__ $$aonline resource$$bcr$$2rdacarrier 000800525 504__ $$aIncludes bibliographical references and index. 000800525 5050_ $$aPrologue -- Secret ingredient #1: don't chase tradition : the uniqueness principle -- Secret ingredient #2: just-in-time information collection : the purposeful information principle -- Secret ingredient #3: a professional systems architecture : the systems principle the secret -- The hybrid thinking engine drives Toyota : breakthrough thinking's four principles -- Secret ingredient #4: a company that nurtures people : the people involvement principle -- Secret ingredient #5: exploring the reason for existence : the purpose principle -- Secret ingredient #6: in pursuit of the ultimate solution : the future solution principle -- Secret ingredient #7: when progressing toward ideal future solutions, confront the present : the living solution principle -- The 7 thinking habits of global marketing -- References -- Appendix. 000800525 506__ $$aAccess limited to authorized users 000800525 533__ $$aElectronic reproduction.$$bAnn Arbor, MI$$nAvailable via World Wide Web. 000800525 588__ $$aDescription based on print version record. 000800525 61020 $$aToyota Jidōsha Kabushiki Kaisha$$xManagement. 000800525 650_0 $$aMarketing$$xPlanning. 000800525 650_0 $$aStrategic planning. 000800525 7001_ $$aNoguchi, Koichiro,$$eauthor. 000800525 7001_ $$aPlenert, Gerhard Johannes,$$eauthor. 000800525 7102_ $$aProQuest (Firm) 000800525 77608 $$iPrint version:$$z9781138059412$$z1138059412$$w(DLC) 2017010294 000800525 852__ $$bebk 000800525 85640 $$3GOBI DDA$$uhttps://univsouthin.idm.oclc.org/login?url=http://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=4980506$$zOnline Access 000800525 909CO $$ooai:library.usi.edu:800525$$pGLOBAL_SET 000800525 980__ $$aEBOOK 000800525 980__ $$aBIB 000800525 982__ $$aEbook 000800525 983__ $$aOnline