@article{809455, recid = {809455}, author = {Mullins, James L.,}, title = {Library management and marketing in a multicultural world Proceedings of the 2006 IFLA Management and Marketing Section's Conference , Shanghai, 16-17 August, 2006 / [electronic resource] :. International Federation of Library Associations and Institutions. Management and Marketing Section Conference}, publisher = {K.G. Saur,}, address = {Mü̈nchen :}, pages = {xvi, 366 p. :}, year = {2007}, url = {http://library.usi.edu/record/809455}, }