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Table of Contents
Preface; Acknowledgements; Contents; List of Figures; List of Tables; 1 The Dilemma: Academic Quality or Economic Sustainability; Abstract ; 1.1 What Keeps You up at Night?; 1.2 The Paradox: Quality and Sustainability; 1.3 Increasing Interest Among Universities, Industry, and Government; 1.4 A Growing Conversation Among Academics; References; 2 From Broken to Linked Innovation: The Underlying Concept; Abstract ; 2.1 The Stages of the Innovation Funnel: Research, Transformation, and Commercialization; 2.2 Commercializing Discoveries: Main Challenge Areas; 2.3 Broken Innovation: The Symptoms.
2.4 Linked Innovation: Mixing the Knowledge Push and Market PullReferences; 3 Stage 1: Research-Selecting Performance Metrics Based on Academic, Economic, and Social Impact; Abstract ; 3.1 From Causes of Broken Innovation to Best Practices for Linked Innovation; 3.2 Prioritize Research Projects With Performance Indicators Based on Holistic Impact; 3.3 Map the Focus of Study of Each Researcher and of Your Center With the Research Map; 3.4 Use Professional Recruitment Processes for Academic and Executive Directors; 3.5 Attract and Recruit an International Advisory Board; References.
4 Stage 2: Transformation-Translating Discoveries into Impact for the Market Through Design ThinkingAbstract ; 4.1 From Causes of Broken Innovation to Best Practices for Linked Innovation; 4.2 Gather Consumer Needs Through Design Thinking in the Market Map; 4.3 Follow Lean Research Principles-Maximize Your Learning Speed and Minimize Your Testing Cost; 4.4 Complement the Current Services of Your Knowledge and Technology Transfer Office; 4.5 Creating Diverse Teams of Executives (with MBAs) and Academics (with Ph. Ds.).
4.6 Include the Indicator "Coachable" in the Recruitment, Evaluation, and Incentive Scheme of Your ResearchersReferences; 5 Stage 3: Commercialization-Designing Collaborative Business Models for University-Industry-Government Relations; Abstract ; 5.1 From Causes of Broken Innovation to Best Practices for Linked Innovation; 5.2 Design a Clear Collaborative Business Model; 5.2.1 Short-Term External Contracting; 5.2.2 Medium-Term External Contracting; 5.2.3 Long-Term External Contracting; 5.2.4 Internal Contracting Through Transfer Pricing; 5.2.5 Freemium ProductService.
5.2.6 Research Licensing5.2.7 Technology Transfer by Public Funding; 5.2.8 Creation of Spin-offs from the Research Center via External Investment; 5.2.9 The Search Model; 5.2.10 The Consultancy Joint Venture; 5.2.11 Short-Term Marketing Collaboration; 5.2.12 Long-Term Marketing Collaboration; 5.3 Select the Collaborative Business Model that Fits the Orientation and Age of Your Center; 5.4 Partner with Complementary Brands and Write Media Reports; 5.5 Review the Communication Processes in Your Center: Map of Functions, Cascade Processes and Customer Relationship Management of Specialist Media.
5.6 Partner with Visiting Researchers or Reward Recognized Faculty.
2.4 Linked Innovation: Mixing the Knowledge Push and Market PullReferences; 3 Stage 1: Research-Selecting Performance Metrics Based on Academic, Economic, and Social Impact; Abstract ; 3.1 From Causes of Broken Innovation to Best Practices for Linked Innovation; 3.2 Prioritize Research Projects With Performance Indicators Based on Holistic Impact; 3.3 Map the Focus of Study of Each Researcher and of Your Center With the Research Map; 3.4 Use Professional Recruitment Processes for Academic and Executive Directors; 3.5 Attract and Recruit an International Advisory Board; References.
4 Stage 2: Transformation-Translating Discoveries into Impact for the Market Through Design ThinkingAbstract ; 4.1 From Causes of Broken Innovation to Best Practices for Linked Innovation; 4.2 Gather Consumer Needs Through Design Thinking in the Market Map; 4.3 Follow Lean Research Principles-Maximize Your Learning Speed and Minimize Your Testing Cost; 4.4 Complement the Current Services of Your Knowledge and Technology Transfer Office; 4.5 Creating Diverse Teams of Executives (with MBAs) and Academics (with Ph. Ds.).
4.6 Include the Indicator "Coachable" in the Recruitment, Evaluation, and Incentive Scheme of Your ResearchersReferences; 5 Stage 3: Commercialization-Designing Collaborative Business Models for University-Industry-Government Relations; Abstract ; 5.1 From Causes of Broken Innovation to Best Practices for Linked Innovation; 5.2 Design a Clear Collaborative Business Model; 5.2.1 Short-Term External Contracting; 5.2.2 Medium-Term External Contracting; 5.2.3 Long-Term External Contracting; 5.2.4 Internal Contracting Through Transfer Pricing; 5.2.5 Freemium ProductService.
5.2.6 Research Licensing5.2.7 Technology Transfer by Public Funding; 5.2.8 Creation of Spin-offs from the Research Center via External Investment; 5.2.9 The Search Model; 5.2.10 The Consultancy Joint Venture; 5.2.11 Short-Term Marketing Collaboration; 5.2.12 Long-Term Marketing Collaboration; 5.3 Select the Collaborative Business Model that Fits the Orientation and Age of Your Center; 5.4 Partner with Complementary Brands and Write Media Reports; 5.5 Review the Communication Processes in Your Center: Map of Functions, Cascade Processes and Customer Relationship Management of Specialist Media.
5.6 Partner with Visiting Researchers or Reward Recognized Faculty.