000824610 000__ 03510cam\a2200457Ka\4500 000824610 001__ 824610 000824610 005__ 20230306144130.0 000824610 006__ m\\\\\o\\d\\\\\\\\ 000824610 007__ cr\cn\nnnunnun 000824610 008__ 171118s2018\\\\sz\\\\\\ob\\\\001\0\eng\d 000824610 019__ $$a1011680471$$a1015811417$$a1029800553 000824610 020__ $$a9783319639949$$q(electronic book) 000824610 020__ $$a3319639943$$q(electronic book) 000824610 020__ $$z3319639935 000824610 020__ $$z9783319639932 000824610 035__ $$aSP(OCoLC)on1012346946 000824610 035__ $$aSP(OCoLC)1012346946$$z(OCoLC)1011680471$$z(OCoLC)1015811417$$z(OCoLC)1029800553 000824610 040__ $$aEBLCP$$beng$$epn$$cEBLCP$$dN$T$$dYDX$$dN$T$$dOCLCF$$dOCLCQ$$dAZU$$dUAB$$dMERER$$dOCLCQ$$dU3W$$dSNK 000824610 049__ $$aISEA 000824610 050_4 $$aQA76.585 000824610 08204 $$a004.67/82$$223 000824610 1001_ $$aDempsey, David. 000824610 24510 $$aIndustry trends in cloud computing :$$balternative business-to-business revenue models /$$cDavid Dempsey, Felicity Kelliher. 000824610 260__ $$aCham :$$bPalgrave MacMillan,$$c©2018. 000824610 300__ $$a1 online resource (227 pages) 000824610 336__ $$atext$$btxt$$2rdacontent 000824610 337__ $$acomputer$$bc$$2rdamedia 000824610 338__ $$aonline resource$$bcr$$2rdacarrier 000824610 504__ $$aIncludes bibliographical references and index. 000824610 5050_ $$aChapter 1: Introduction -- Chapter 2: Cloud Computing -- Chapter 3: Cloud Computing: The Emergence of the 5th Utility -- Chapter 4: Revenue Models and Pricing Strategies in the B2B SaaS Market -- Chapter 5: Business-to-Business Client Relationships in the Cloud Computing Software as a Service Realm -- Chapter 6: Recurring Revenue Framework Through a Cloud Computing Channel -- Chapter 7: B2B Cloud Computing Software as a Service Revenue Model -- Chapter 8: Recurring Revenue Model in Practice -- Chapter 9: Conclusion and Next Steps. . 000824610 506__ $$aAccess limited to authorized users. 000824610 520__ $$aExploring the Cloud Computing (CC) commercial landscape as it matures; this book asserts that the key ingredient in sustaining the Software as a Service (SaaS) business model is subscription renewal. Chronicling the evolution and future trajectory of the CC concept, the authors examine the new paradigm it is creating for the distribution of computer software applications among business-to-business (B2B) clients. CC enabled SaaS has been fundamentally changing the revenue expectations and business model for the application software industry, and impacting on how SaaS providers pursue, acquire and retain B2B clients. Securing SaaS subscription renewal is critical to the survival and prosperity of this business as attrition can have a significant impact on the financial viability of SaaS businesses based on this model. Focusing on the B2B client and the SaaS industry dependency on renewal subscriptions delivered through the CC channel, the primary research presented in this book seeks to examine the key drivers behind the B2B SaaS subscription renewal decision and, in doing so, to explore the recurring revenue framework for the Cloud SaaS business. . 000824610 588__ $$aDescription based on print version record. 000824610 650_0 $$aCloud computing. 000824610 650_0 $$aInformation technology$$xManagement. 000824610 7001_ $$aKelliher, Felicity. 000824610 77608 $$iPrint version:$$aDempsey, David.$$tIndustry Trends in Cloud Computing : Alternative Business-to-Business Revenue Models.$$dCham : Palgrave MacMillan, ©2018$$z9783319639932 000824610 852__ $$bebk 000824610 85640 $$3SpringerLink$$uhttps://univsouthin.idm.oclc.org/login?url=http://link.springer.com/10.1007/978-3-319-63994-9$$zOnline Access$$91397441.1 000824610 909CO $$ooai:library.usi.edu:824610$$pGLOBAL_SET 000824610 980__ $$aEBOOK 000824610 980__ $$aBIB 000824610 982__ $$aEbook 000824610 983__ $$aOnline 000824610 994__ $$a92$$bISE