@article{837729,
      author = {Dobrow, Joe,},
      url = {http://library.usi.edu/record/837729},
      title = {Pioneers of promotion : how press agents for Buffalo Bill,  P.T. Barnum, and the World's Columbian Exposition created  modern marketing /},
      recid = {837729},
      pages = {1 online resource (xiv, 391 pages, 16 unnumbered pages of  plates) :},
}