@article{839228,
      author = {Gassmann, Oliver, and Schuhmacher, Alexander, and  Zedtwitz, Maximilian von, and Reepmeyer, Gerrit,},
      url = {http://library.usi.edu/record/839228},
      title = {Leading Pharmaceutical Innovation : How to Win the Life  Science Race /},
      abstract = {This book focuses on three sources of pharmaceutical  innovation: new management methods in the drug development  pipeline, new technologies as enablers for cutting-edge  R&D, and new forms of internationalisation, such as  outside-in innovation in the early phases of R&D.},
      doi = {https://doi.org/10.1007/978-3-319-66833-8},
      recid = {839228},
      pages = {1 online resource.},
}