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1. Introduction
Scope and context: a case study
Recent commercialization trends in construction
Research goal
Methodology
Study significance
Book structure


2. International innovation
Introduction
Globalization models
Drivers to globalization
Barriers to globalization
Globalization methods


3. Innovation commercialization in residential construction
Residential construction characteristics
Industry context
Market context
Supply chain
Risk tolerance
Commercialization in residential construction
Barriers to commercialization
Characteristics affecting international commercialization
Barriers to international commercialization
Commercialization models


4. A case study of commercialization for structural insulated panels
Innovative products: SIPs
Commercialization of SIPs
Barriers to SIP commercialization
Needs and offers matching: the United States as innovation home market
Needs and offers matching: Saudi Arabia as innovation host market


5. Initial framework development and analysis
Barriers to international commercialization in residential construction
Integrative framework
BPMN modeling language
Literature-based framework
Initial framework assessment
Literature findings
Background of business terminology and modeling language
Background of variables related to international commercialization
Methodology
Participants
Survey design
Data collection procedure
Findings on survey instrument reliability
Business terminology and modeling language used
Variables related to international commercialization
Summary and conclusion


6. Perceived barriers to international commercialization
Survey design
Data collection procedure
Findings
Organizational characteristics
Findings specific to the research questions
Analysis
Organizational characteristics
Research-specific analysis
Summary and conclusion
Market-based strategies for international commercialization


7. Actual barriers to international commercialization
Participants
Interview design
Data collection procedure
Findings
Analysis
Summary and conclusion


8. A new business framework for international commercialization
A new framework
Stage 1: needs and offer matching
Stage 2: stakeholder networking
Stage 3: feasibility study
Stage 4: actual execution
Framework validation
Theoretical implications
Limitations
Further research


References
Index.

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