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000843022 010__ $$a  2018035869
000843022 019__ $$a1017859470
000843022 020__ $$a9781119477358$$q(electronic book)
000843022 020__ $$a1119477352$$q(electronic book)
000843022 020__ $$z9781119312567
000843022 020__ $$z1119312566
000843022 035__ $$a(OCoLC)on1017489261
000843022 035__ $$a843022
000843022 040__ $$aDLC$$beng$$erda$$cDLC$$dN$T$$dOCLCF$$dYDX
000843022 042__ $$apcc
000843022 049__ $$aISEA
000843022 05010 $$aZ246$$b.T217 2018eb
000843022 08200 $$a686.2/2$$223
000843022 24500 $$aTypographic design :$$bform and communication /$$cRob Carter, Sandra Maxa, Mark Sanders, Philip B. Meggs, Ben Day.
000843022 250__ $$a7th edition.
000843022 263__ $$a1802
000843022 264_1 $$aHoboken, New Jersey :$$bWiley,$$c[2018]
000843022 300__ $$a1 online resource
000843022 336__ $$atext$$2rdacontent
000843022 337__ $$acomputer$$2rdamedia
000843022 338__ $$aonline resource$$2rdacarrier
000843022 504__ $$aIncludes bibliographical references and index.
000843022 5050_ $$aThe evolution of typography -- The anatomy of typography -- Legibility -- The typographic grid -- Syntax and communication -- The typographic message -- The evolution of typographic technology -- Typography in time and motion -- Case studies in typographic design -- Typographic design education -- Typographic design process -- Type specimens.
000843022 506__ $$aAccess limited to authorized users.
000843022 520__ $$a"This book is the definitive reference for graphic designers, providing a comprehensive introduction to the visual word. Done well, type can communicate so much more than the words themselves; in fact, the written words and the "real" message can be at odds. Typography design determines how you feel about a message, the associations you make, and ultimately, the overall success of the piece. Typography design extends from the page to the screen, and is a critical element of almost any graphic design project. This book provides essential guidance on everything related to type: from letterforms and negative space, to messaging, processes, and history, aspiring designers will find great utility in mastering these critical concepts"--$$cProvided by publisher.
000843022 588__ $$aDescription based on print version record.
000843022 650_0 $$aGraphic design (Typography)
000843022 7001_ $$aMaxa, Sandra,$$eauthor.
000843022 7001_ $$aSanders, Mark$$q(Mark Allen),$$eauthor.
000843022 7001_ $$aMeggs, Philip B.,$$eauthor.
000843022 7001_ $$aDay, Ben,$$eauthor.
000843022 77608 $$iPrint version:$$tTypographic design$$b7th edition.$$dHoboken, New Jersey : Wiley, [2018]$$z9781119312567$$w(DLC) 2017043487
000843022 852__ $$bcoll
000843022 85280 $$bebk$$hProQuest Ebook Central
000843022 85640 $$3ProQuest Ebook Central$$uhttps://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=5208453$$zOnline Access
000843022 909CO $$ooai:library.usi.edu:843022$$pGLOBAL_SET
000843022 980__ $$aEBOOK
000843022 980__ $$aBIB
000843022 982__ $$aEbook
000843022 983__ $$aOnline