Introduction : using an app to go to work-Uber as a symbol of the new economy
Workers as digital pawns : how Uber uses the sharing economy to exploit everyone
Motivations to drive : how Uber creates jobs for many at the expense of a few
Grandiose promises : how Uber proposes entrepreneurship to the masses
The shady middleman : how Uber plays broker to line its pockets
Behind the curtain : how Uber rules drivers with algorithms
In the big leagues : how Uber plays ball
Conclusion : the new age of Uber-how technology consumption rewrote the rules of work
Appendix 1. methodology : how I studied Uber
Appendix 2. ridehailing beyond Uber : meet Lyft, the younger twin.