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The origins of graphic design
Writing and printing in China. From Gutenberg to Bodoni
1. The nineteenth century: an expanding field. The Industrial Revolution and the rise of urban mass culture ; New technologies ; Photography
European newspapers and the law ; New design theories ; The popular book and print ; Mass-market advertising: the broadsheet and the poster ; Nineteenth-century type ; Typesetting and competition ; Advertising agencies ; William Morris.
The arts and crafts movement ; William Morris's Kelmscott Press.
The advent of graphic design
2. Art Nouveau: a new style for a new culture. French Art Nouveau ; Jules Chéret ; Leonetto Cappiello: Japanese prints ; Alphonse Mucha: Absinthe, the green fairy ; Sensuality and symbolism ; Théophile Steinlen ; Henri de Toulouse-Lautrec: The United States ; Harper's and Japanese prints ; The portrayal of young women ; Will H. Brandley: England ; English Art Nouveau ; Arthur Liberty and liberty's ; Aubrey Beardsley ; The Beggarstaff Brothrs: Art nouveau in Scotland, Austria, and Germany: the four ; : The Glasgow School of Art, Celtic revival: Celtic manuscripts and The Four ; Charles Rennie Mackintosh
Vienna Secession : Gustav Klimt ; The Secession Building
Ver Sacrum
Wiener Werkstätte : Werkstätte style ; Austrian Expressionism: Oskar Kokoschka, Egon Schiele
Art Nouveau in Germany : Pan and Jugend magazines ; Blackletter ; Simplicissimus magazine ; Henry van de Velde ; Peter Behrens
The decline of Art Nouveau
3. Sachplakat, the First World War, and Dada. Sachplakat in Germany : Lucian Bernhard and the Priester breakthrough ; The Sachplakat phenomenon ; Ludwig Hohlwein
The First World War : Wartime propaganda ; Emasculating messages
The United States : War posters and James Montgomery Flagg: Uncle Sam, an American icon ; Howard Chandler Christy
France
The central powers : Realism versus abstraction
Dada : Tristan Tzara ; Dada in Paris ; Dada in Berlin ; Kurt Schwitters and Merz.
4. Modern art, modern graphic design. Montparnasse
Cubism : Guillaume Apollinaire's Calligrammes
The London underground : Frank Pick ; Edward McKnight Kauffer ; Signage and visual identity
Futurism : "Words in freedom" ; Lacerba ; Vorticism: Book design in Britain
Purism : The machine aesthetic ; The new spirit
Art Deco in France and Britain : Poster art: Cassandre and Carlu ; The Normandie
Art Deco in Asia: Art Deco type design
Art Deco: race and colonialism ; The 1931 International Colonial Exposition
5. Revolutions in design. De Stijl ; Seeking universal harmony ; Typography and journal design ; De Stijl redesigned ; De Stijl architecture ; De Stijl poster design ; De Stijl and Dada
Revolution in Russia
The Russian Revolution and the Bolshevik poster ; The Bolshevik poster
Lubki and religious icons
Russian suprematism and constructivism ; Kasimir Malevich and Vladimir Tatlin ; A new Utopia ; Constructivism and Alexander Rodchenko ; Alexander Rodchenko and Vladimir Mayakovsky ; Photomontage and film ; Filmic vision ; Gustav Klutsis ; Film posters: the Stenbergs ; El Lissitzky ; El Lissitzky in Germany.
6. The Bauhaus and the new typography
Dada and Russian constructivism
German expressionism ; Expressionist film ; Metropolis
The Arbeitsrat für Kunst
Weimar Bauhaus ; Expressionism at the Bauhaus ; Constructivism and the Bauhaus ; László Moholy-Nagy
Women at the Bauhaus ; The 1923 exhibition ; Political problems
Dessau Bauhaus ; New buildings ; Herbert Bayer ; Typophoto ; Depoliticization at the Bauhaus ; Type at the Bauhaus ; Paul Renner and Futura
The new typography ; Die neue Typographie ; Ring Neur Werbegestalter.
7. American modern and the Second World War. The American magazine ; Fortune
Condé Nast, Vogue, and fashion photography ; Mehemed Agha and Vanity Fair ; Cipe Pineles ; Alexey Broadovitch ; PM magazine.
Government patrons ; The Great Depression ; FAP posters ; Lester Beall
The Museum of Modern Art ; The international style ; The "machine art" exhibition ; The "Cubism and Abstract Art" exhibition ; The "Bauhaus 1919-1928" exhibition
Pulp magazines
Germany in the 1930s ; The Nazis and the mass media ; "Degenerate Art" ; Typography under the Nazis ; John Heartfield's photomontages
The Second World War ; Britain ; Russia ; The United States ; Norman Rockwell
8. The triumph of the international style. Swiss style ; Jan Tschichold ; The predominance of Akzidenz Grotesk ; New typefaces ; The Swiss style in Zurich ; Neue Grafik ; Design in Basel ; The spread of the Swiss Style ; The International style and corporate identy at Ulm
The Netherlands
England ; Stanley Morison ; Jan Tschichold at Penguin ; Herbert Spencer ; Alan Fletcher
France
American innovators ; Alvin Lustig ; Saul Bass
The internatinoal style comes to America ; Container Corporation of America ; Paul Rand
Bauhaus Masters at American Univesities ; The breakthrough: Paul Rand and IBM ; Unimark International ; The Golden Age of Lagos
The International style in corporate architecture ; The tilted "E"
9. Postmodernism: the return of expression
Postmodernism
Psychedelic and rock graphics ; Historical consciousness ; Détournement ; Postmodern typography ; Robert Venturi and Learning from Las Vegas ; Wolfgang Weingart ; Dan Friedman and April Greiman ; Early desktop publishing
The postmodern book and Richard Eckersley ; Cranbrook Academy of Art ; The Netherlands and Britain ; Tibor Kalman
Postmodern architecture
Digital typography ; Émigré Graphics ; Early digital typefaces and Zuzana Licko
The postmodernism of resistance continuing conflict.
10. Contemporary graphic design
Eclectic experiments: "Grunge" design ; Depoliticized design ; Celebrification ; Electicism, historicism, and appropriation ; Conceptual design ; MTV, coopting the counterculture ; Comics, manga, video games, and animé ; Graffiti and street art ; Illustraton in a digital age
Design it yourself
Global graphics?
11. The digital present. Resurgent idealism
Wired magazine
Designing the web 1.0: beginnings ; First wave motion and interactivity: flash 2000-2010 ; Viral advertising ; Animated graphics for film and television ; The end of the flash era ; The multifaceted digital world: stories, experiences, and interfaces
Big data
Contemporary digital type ; Digital crystal goblets
Comic sans and papyrus ; Experimental and conceptual type
Lessons from type at MoMA.
Epilogue. The Citizen Designer
Sustainability
Bruce Mau and massive change
Jonathan Barnbrook
Center for Urban Pedagogy
Conclusion.
Writing and printing in China. From Gutenberg to Bodoni
1. The nineteenth century: an expanding field. The Industrial Revolution and the rise of urban mass culture ; New technologies ; Photography
European newspapers and the law ; New design theories ; The popular book and print ; Mass-market advertising: the broadsheet and the poster ; Nineteenth-century type ; Typesetting and competition ; Advertising agencies ; William Morris.
The arts and crafts movement ; William Morris's Kelmscott Press.
The advent of graphic design
2. Art Nouveau: a new style for a new culture. French Art Nouveau ; Jules Chéret ; Leonetto Cappiello: Japanese prints ; Alphonse Mucha: Absinthe, the green fairy ; Sensuality and symbolism ; Théophile Steinlen ; Henri de Toulouse-Lautrec: The United States ; Harper's and Japanese prints ; The portrayal of young women ; Will H. Brandley: England ; English Art Nouveau ; Arthur Liberty and liberty's ; Aubrey Beardsley ; The Beggarstaff Brothrs: Art nouveau in Scotland, Austria, and Germany: the four ; : The Glasgow School of Art, Celtic revival: Celtic manuscripts and The Four ; Charles Rennie Mackintosh
Vienna Secession : Gustav Klimt ; The Secession Building
Ver Sacrum
Wiener Werkstätte : Werkstätte style ; Austrian Expressionism: Oskar Kokoschka, Egon Schiele
Art Nouveau in Germany : Pan and Jugend magazines ; Blackletter ; Simplicissimus magazine ; Henry van de Velde ; Peter Behrens
The decline of Art Nouveau
3. Sachplakat, the First World War, and Dada. Sachplakat in Germany : Lucian Bernhard and the Priester breakthrough ; The Sachplakat phenomenon ; Ludwig Hohlwein
The First World War : Wartime propaganda ; Emasculating messages
The United States : War posters and James Montgomery Flagg: Uncle Sam, an American icon ; Howard Chandler Christy
France
The central powers : Realism versus abstraction
Dada : Tristan Tzara ; Dada in Paris ; Dada in Berlin ; Kurt Schwitters and Merz.
4. Modern art, modern graphic design. Montparnasse
Cubism : Guillaume Apollinaire's Calligrammes
The London underground : Frank Pick ; Edward McKnight Kauffer ; Signage and visual identity
Futurism : "Words in freedom" ; Lacerba ; Vorticism: Book design in Britain
Purism : The machine aesthetic ; The new spirit
Art Deco in France and Britain : Poster art: Cassandre and Carlu ; The Normandie
Art Deco in Asia: Art Deco type design
Art Deco: race and colonialism ; The 1931 International Colonial Exposition
5. Revolutions in design. De Stijl ; Seeking universal harmony ; Typography and journal design ; De Stijl redesigned ; De Stijl architecture ; De Stijl poster design ; De Stijl and Dada
Revolution in Russia
The Russian Revolution and the Bolshevik poster ; The Bolshevik poster
Lubki and religious icons
Russian suprematism and constructivism ; Kasimir Malevich and Vladimir Tatlin ; A new Utopia ; Constructivism and Alexander Rodchenko ; Alexander Rodchenko and Vladimir Mayakovsky ; Photomontage and film ; Filmic vision ; Gustav Klutsis ; Film posters: the Stenbergs ; El Lissitzky ; El Lissitzky in Germany.
6. The Bauhaus and the new typography
Dada and Russian constructivism
German expressionism ; Expressionist film ; Metropolis
The Arbeitsrat für Kunst
Weimar Bauhaus ; Expressionism at the Bauhaus ; Constructivism and the Bauhaus ; László Moholy-Nagy
Women at the Bauhaus ; The 1923 exhibition ; Political problems
Dessau Bauhaus ; New buildings ; Herbert Bayer ; Typophoto ; Depoliticization at the Bauhaus ; Type at the Bauhaus ; Paul Renner and Futura
The new typography ; Die neue Typographie ; Ring Neur Werbegestalter.
7. American modern and the Second World War. The American magazine ; Fortune
Condé Nast, Vogue, and fashion photography ; Mehemed Agha and Vanity Fair ; Cipe Pineles ; Alexey Broadovitch ; PM magazine.
Government patrons ; The Great Depression ; FAP posters ; Lester Beall
The Museum of Modern Art ; The international style ; The "machine art" exhibition ; The "Cubism and Abstract Art" exhibition ; The "Bauhaus 1919-1928" exhibition
Pulp magazines
Germany in the 1930s ; The Nazis and the mass media ; "Degenerate Art" ; Typography under the Nazis ; John Heartfield's photomontages
The Second World War ; Britain ; Russia ; The United States ; Norman Rockwell
8. The triumph of the international style. Swiss style ; Jan Tschichold ; The predominance of Akzidenz Grotesk ; New typefaces ; The Swiss style in Zurich ; Neue Grafik ; Design in Basel ; The spread of the Swiss Style ; The International style and corporate identy at Ulm
The Netherlands
England ; Stanley Morison ; Jan Tschichold at Penguin ; Herbert Spencer ; Alan Fletcher
France
American innovators ; Alvin Lustig ; Saul Bass
The internatinoal style comes to America ; Container Corporation of America ; Paul Rand
Bauhaus Masters at American Univesities ; The breakthrough: Paul Rand and IBM ; Unimark International ; The Golden Age of Lagos
The International style in corporate architecture ; The tilted "E"
9. Postmodernism: the return of expression
Postmodernism
Psychedelic and rock graphics ; Historical consciousness ; Détournement ; Postmodern typography ; Robert Venturi and Learning from Las Vegas ; Wolfgang Weingart ; Dan Friedman and April Greiman ; Early desktop publishing
The postmodern book and Richard Eckersley ; Cranbrook Academy of Art ; The Netherlands and Britain ; Tibor Kalman
Postmodern architecture
Digital typography ; Émigré Graphics ; Early digital typefaces and Zuzana Licko
The postmodernism of resistance continuing conflict.
10. Contemporary graphic design
Eclectic experiments: "Grunge" design ; Depoliticized design ; Celebrification ; Electicism, historicism, and appropriation ; Conceptual design ; MTV, coopting the counterculture ; Comics, manga, video games, and animé ; Graffiti and street art ; Illustraton in a digital age
Design it yourself
Global graphics?
11. The digital present. Resurgent idealism
Wired magazine
Designing the web 1.0: beginnings ; First wave motion and interactivity: flash 2000-2010 ; Viral advertising ; Animated graphics for film and television ; The end of the flash era ; The multifaceted digital world: stories, experiences, and interfaces
Big data
Contemporary digital type ; Digital crystal goblets
Comic sans and papyrus ; Experimental and conceptual type
Lessons from type at MoMA.
Epilogue. The Citizen Designer
Sustainability
Bruce Mau and massive change
Jonathan Barnbrook
Center for Urban Pedagogy
Conclusion.