TY  - GEN
AB  - "Investing In Financial Research is a guidebook for conducting financial investigations. The book lays out the AREA Method -- a research and decision-making system that uniquely controls for bias, focuses on the incentives of others and expands knowledge while improving judgement -- and applies it to all sorts of financial sleuthing from investment analysis to investigative journalism. The AREA Method provides defined tasks that guide and focus research on a vision of success; a structure that isolates sources, giving insight into their perspectives, biases and incentives; investigative resources, tips and techniques to upgrade research and analysis beyond document-based sources; exercises to foster creativity and originality in thinking; and a sequence and framework that brings disparate pieces of research together to build confidence and conviction about financial decisions"--
AU  - Einhorn, Cheryl Strauss,
CN  - EBSCOhost
CN  - HG152
ID  - 867391
KW  - Finance
KW  - Finance
KW  - Research
KW  - Decision making
LK  - https://univsouthin.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1728024
N1  - "An AREA Method Book".
N2  - "Investing In Financial Research is a guidebook for conducting financial investigations. The book lays out the AREA Method -- a research and decision-making system that uniquely controls for bias, focuses on the incentives of others and expands knowledge while improving judgement -- and applies it to all sorts of financial sleuthing from investment analysis to investigative journalism. The AREA Method provides defined tasks that guide and focus research on a vision of success; a structure that isolates sources, giving insight into their perspectives, biases and incentives; investigative resources, tips and techniques to upgrade research and analysis beyond document-based sources; exercises to foster creativity and originality in thinking; and a sequence and framework that brings disparate pieces of research together to build confidence and conviction about financial decisions"--
SN  - 9781501730955
SN  - 1501730959
T1  - Investing in financial research :a decision-making system for better results /
TI  - Investing in financial research :a decision-making system for better results /
UR  - https://univsouthin.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1728024
ER  -