@article{868402, author = {Martínez-López, Francisco J. and Gázquez Abad, Juan Carlos, and Roggeveen, Anne L.,}, url = {http://library.usi.edu/record/868402}, title = {Advances in national brand and private label marketing : sixth International Conference, 2019 /. International Conference on Research on National Brand and Private Label Marketing}, recid = {868402}, pages = {1 online resource.}, }