TY - GEN T1 - Advances in national brand and private label marketing :sixth International Conference, 2019 / AU - Martínez-López, Francisco J. AU - Gázquez Abad, Juan Carlos, AU - Roggeveen, Anne L., CN - HF5415.1255 ID - 868402 KW - Branding (Marketing) SN - 9783030189112 SN - 3030189112 TI - Advances in national brand and private label marketing :sixth International Conference, 2019 / LK - https://univsouthin.idm.oclc.org/login?url=http://link.springer.com/10.1007/978-3-030-18911-2 UR - https://univsouthin.idm.oclc.org/login?url=http://link.springer.com/10.1007/978-3-030-18911-2 ER -