TY - GEN T1 - Profit drive business analytics :a practitioner's guide to transforming big data into added value / AU - Verbeke, Wouter, AU - Bravo, Cristián, AU - Baesens, Bart, CN - HD30.215 N1 - Includes index. ID - 889179 KW - Management KW - Management KW - Big data. KW - Value added. KW - Strategic planning. SN - 9781119286998 TI - Profit drive business analytics :a practitioner's guide to transforming big data into added value / LK - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=5061189 UR - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=5061189 ER -