Creative (climate) communications : productive pathways for science, policy and society / Maxwell Boykoff.
2019
GE25 .B69 2019 (Mapit)
Available at General Collection
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Details
Title
Creative (climate) communications : productive pathways for science, policy and society / Maxwell Boykoff.
Author
Boykoff, Maxwell T., author.
ISBN
9781316646823 (paperback)
1316646823 (paperback)
9781107195387 (hardcover)
1107195381 (hardcover)
1316646823 (paperback)
9781107195387 (hardcover)
1107195381 (hardcover)
Published
Cambridge, United Kingdom ; New York, NY, USA : Cambridge University Press, 2019.
Language
English
Description
xvii, 302 pages : illustrations ; 23 cm
Call Number
GE25 .B69 2019
Dewey Decimal Classification
363.70014
Summary
Conversations about climate change at the science-policy interface and in our lives have been stuck for some time. This handbook integrates lessons from the social sciences and humanities to more effectively make connections through issues, people, and things that everyday citizens care about. Readers will come away with an enhanced understanding that there is no 'silver bullet' to communications about climate change; instead, a 'silver buckshot' approach is needed, where strategies effectively reach different audiences in different contexts. This tactic can then significantly improve efforts that seek meaningful, substantive, and sustained responses to contemporary climate challenges. It can also help to effectively recapture a common or middle ground on climate change in the public arena. Readers will come away with ideas on how to harness creativity to better understand what kinds of communications work where, when, why, and under what conditions in the twenty-first century.
Bibliography, etc. Note
Includes bibliographical references and indexes.
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Table of Contents
Here and now
How we know what we know
Do the right thing
Ways of learning, ways of knowing
It's not you, it's me...Well it's actually us
Academic climate advocacy and activism
Silver buckshot
Search for meaning
How we know what we know
Do the right thing
Ways of learning, ways of knowing
It's not you, it's me...Well it's actually us
Academic climate advocacy and activism
Silver buckshot
Search for meaning