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000895346 020__ $$z9788024630755
000895346 020__ $$a9788024631240$$q(electronic bk.)
000895346 035__ $$a(MiAaPQ)EBC4774703
000895346 035__ $$a(Au-PeEL)EBL4774703
000895346 035__ $$a(CaPaEBR)ebr11321623
000895346 035__ $$a(OCoLC)967876766
000895346 040__ $$aMiAaPQ$$beng$$erda$$epn$$cMiAaPQ$$dMiAaPQ
000895346 050_4 $$aHF5415.123$$b.M375 2015
000895346 0820_ $$a658.802$$223
000895346 24500 $$aMarketingová komunikace a public relations :$$bVýklad pojmu a teorie oboru /$$cJan Halada (ed.).
000895346 264_1 $$a[Prague, Czech Republic] :$$bKarolinum,$$c2015.
000895346 264_4 $$c©2015
000895346 300__ $$a1 online resource (118 pages)
000895346 336__ $$atext$$2rdacontent
000895346 337__ $$acomputer$$2rdamedia
000895346 338__ $$aonline resource$$2rdacarrier
000895346 504__ $$aIncludes bibliographical references.
000895346 506__ $$aAccess limited to authorized users.
000895346 588__ $$aDescription based on online resource; title from PDF cover (ebrary, viewed January 11, 2017).
000895346 650_0 $$aCommunication in marketing.
000895346 650_0 $$aPublic relations.
000895346 655_0 $$aElectronic books
000895346 7001_ $$aHalada, Jan,$$eeditor.
000895346 77608 $$iPrint version:$$tMarketingová komunikace a public relations : Výklad pojmu a teorie oboru.$$d[Prague, Czech Republic] : Karolinum, c2015 $$z9788024630755
000895346 852__ $$bebk
000895346 85640 $$3ProQuest Ebook Central Academic Complete $$uhttps://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=4774703$$zOnline Access
000895346 909CO $$ooai:library.usi.edu:895346$$pGLOBAL_SET
000895346 980__ $$aBIB
000895346 980__ $$aEBOOK
000895346 982__ $$aEbook
000895346 983__ $$aOnline