TY - GEN T1 - Interactive marketing:revolution or rhetoric? / DA - 2010. CY - New York : AU - Miles, Chris, VL - 12 CN - HF5415.1264 PB - Routledge, PP - New York : PY - 2010. ID - 904780 KW - Interactive marketing. KW - Direct marketing. SN - 9780203852071 (electronic bk.) SN - 0203852079 (electronic bk.) TI - Interactive marketing:revolution or rhetoric? / LK - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=488036 UR - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=488036 ER -