@article{905539,
      author = {Czinkota, Michael R. and Ronkainen, Ilkka A.},
      url = {http://library.usi.edu/record/905539},
      title = {Global business: positioning ventures ahead /},
      publisher = {Routledge,},
      recid = {905539},
      pages = {xviii, 250 p. :},
      address = {New York :},
      year = {2010},
}