Consumer-brand relationships:: insights for theory and practice /: edited by Susan Fournier, Michael Breazeale, and Marc Fetscherin.

Consumer-brand relationships: insights for theory and practice / edited by Susan Fournier, Michael Breazeale, and Marc Fetscherin.

2012

HF5415.5 .C662 2012

Formats

Linked Resource

Title

Consumer-brand relationships: insights for theory and practice / edited by Susan Fournier, Michael Breazeale, and Marc Fetscherin.

ISBN

9780203128794
9780415783033
9780415783132
9781136470981

Publication Details

London ; New York : Routledge, 2012.

Language

English

Description

xxvi, 424 p.

Call Number

HF5415.5 .C662 2012

Dewey Decimal Classification

658.8/343

Bibliography, etc. Note

Includes bibliographical references and index.

Access Note

Access limited to authorized users.

Added Author

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