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000906952 020__ $$z9780415783033
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000906952 020__ $$z9781136470981
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000906952 050_4 $$aHF5415.5$$b.C662 2012
000906952 08204 $$a658.8/343$$223
000906952 24500 $$aConsumer-brand relationships:$$binsights for theory and practice /$$cedited by Susan Fournier, Michael Breazeale, and Marc Fetscherin.
000906952 260__ $$aLondon ;$$aNew York :$$bRoutledge,$$c2012.
000906952 300__ $$axxvi, 424 p.
000906952 336__ $$atext$$2rdacontent
000906952 337__ $$acomputer$$2rdamedia
000906952 338__ $$aonline resource$$2rdacarrier
000906952 504__ $$aIncludes bibliographical references and index.
000906952 506__ $$aAccess limited to authorized users.
000906952 650_0 $$aBranding (Marketing)
000906952 650_0 $$aCustomer relations.
000906952 650_0 $$aRelationship marketing$$xResearch.
000906952 655_0 $$aElectronic books
000906952 7001_ $$aFournier, Susan.
000906952 7001_ $$aBreazeale, Michael,$$d1964-
000906952 7001_ $$aFetscherin, Marc.
000906952 852__ $$bebk
000906952 85640 $$3ProQuest Ebook Central Academic Complete $$uhttps://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=956891$$zOnline Access
000906952 909CO $$ooai:library.usi.edu:906952$$pGLOBAL_SET
000906952 980__ $$aBIB
000906952 980__ $$aEBOOK
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000906952 983__ $$aOnline