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000909289 050_4 $$aHF1416$$b.P47 2013
000909289 08204 $$a658.84$$223
000909289 24500 $$aPerspectives on international marketing-- re-issued/$$cedited by Stanley J. Paliwoda.
000909289 260__ $$aLondon :$$bRoutledge,$$c2013.
000909289 300__ $$axi, 374 p. :$$bill.
000909289 336__ $$atext$$2rdacontent
000909289 337__ $$acomputer$$2rdamedia
000909289 338__ $$aonline resource$$2rdacarrier
000909289 4900_ $$aRoutledge library editions. International business ;$$vv. 29
000909289 500__ $$aFirst published in 1991 as "New perspectives on international marketing".
000909289 504__ $$aIncludes bibliographical references and index.
000909289 5050_ $$apt. I. Challenging the international marketing literature -- pt. II. Marketing to China and Japan : research findings -- pt. III. Empirical studies of international marketing that are industry-specific.
000909289 506__ $$aAccess limited to authorized users.
000909289 650_0 $$aExport marketing$$vCase studies.
000909289 650_0 $$aMarketing$$zChina$$vCase studies.
000909289 650_0 $$aMarketing$$zJapan$$vCase studies.
000909289 650_0 $$aInternational business enterprises$$vCase studies.
000909289 655_0 $$aElectronic books
000909289 7001_ $$aPaliwoda, Stanley J.
000909289 852__ $$bebk
000909289 85640 $$3ProQuest Ebook Central Academic Complete $$uhttps://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=1108523$$zOnline Access
000909289 909CO $$ooai:library.usi.edu:909289$$pGLOBAL_SET
000909289 980__ $$aBIB
000909289 980__ $$aEBOOK
000909289 982__ $$aEbook
000909289 983__ $$aOnline