Healthcare relationship marketing : strategy, design and measurement / Ira J. Haimowitz.
2016
HD9665.5 .H356 2016
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Details
Title
Healthcare relationship marketing : strategy, design and measurement / Ira J. Haimowitz.
Author
ISBN
9780566092176
9781317123187 (electronic bk.)
9781317123187 (electronic bk.)
Published
London, [England] ; New York, New York : Routledge, 2016.
Copyright
©2011
Language
English
Description
1 online resource (202 pages) : illustrations, tables, graphs
Call Number
HD9665.5 .H356 2016
Dewey Decimal Classification
615.10688
Bibliography, etc. Note
Includes bibliographical references and index.
Access Note
Access limited to authorized users.
Source of Description
Description based on online resource; title from PDF title page (EBC, viewed January 24, 2018).
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