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Journal of marketing research.
American Marketing Association.
1964
HF5415.2 .J66
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Title
Journal of marketing research.
Key Title
Journal of marketing research (Online)
Uniform Title
Journal of marketing research (Online)
ISSN
1547-7193
Publication Details
Chicago : American Marketing Association, 1964-
Language
English
Frequency
Quarterly
Publication Coverage
Vol. 1, no. 1 (Feb. 1964)-
Call Number
HF5415.2 .J66
Dewey Decimal Classification
380
Note
Title from title screen (viewed Sept. 14, 2004).
Access Note
Access limited to authorized users.
Available Note
Also issued in print as: JMR, Journal of marketing research.
Source of Description
Latest issue consulted: Vol. 35, no. 4 (Nov. 1998) (viewed Sept. 14, 2004).
Added Corporate Author
American Marketing Association.
Holdings
v.31(1999)-Current
v.1(1964)-last 3 yrs.
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