@article{916148,
      author = {Berger, Arthur Asa,},
      url = {http://library.usi.edu/record/916148},
      title = {Brands and cultural analysis /},
      doi = {https://doi.org/10.1007/978-3-030-24709-6},
      recid = {916148},
      pages = {1 online resource (166 pages)},
}