TY - GEN T1 - Authenticity :building a brand in an insincere age / AU - Toft, Mark, AU - Sunny, Jay, AU - Taylor, Rich, CN - HF5415.1255 ID - 921001 KW - Branding (Marketing) KW - Advertising. KW - Authenticity (Philosophy) SN - 9781440873218 SN - 1440873216 TI - Authenticity :building a brand in an insincere age / LK - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=5995748 UR - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=5995748 ER -