@article{923630,
      author = {Arora, Anshu Saxena. and Bacouël-Jentjens, Sabine. and  Sepehri, Mohamad. and Arora, Amit.},
      url = {http://library.usi.edu/record/923630},
      title = {Sustainable Innovation : Trends in Marketing and  Management /},
      abstract = {In todays ever-changing global world, there is a permanent  need for anticipating new and evolving customer needs,  resource supply constraints, and dynamically changing  employee expectations. Sustainable innovation applies to  products, services, and technologies as well as new  business and organization models. This book provides  insights into sustainable innovation trends in various  marketing- and management-related fields. Authors  critically investigate, amongst others, the sustainability  impact of disruptive product design and innovative  collaboration solutions within buyer-supplier  relationships, along with innovative organizational  processes to promote sustainable well-being-productivity  synergy in a VUCA world. This volume is a uniquely  positioned contribution of interrelated research articles  on the sustainability-driven innovation needed for  organizational health and future viability.},
      recid = {923630},
      pages = {1 online resource (xxvii, 154 pages) :},
}