Go to main content

Channel strategies and marketing mix in a connected world / Saibal Ray, Shuya Yin, editors.

Ray, Saibal, 1970-; Yin, Shuya.
2020
HF5415
Available Online
Formats
Format
BibTeX
MARCXML
TextMARC
MARC
DublinCore
EndNote
NLM
RefWorks
RIS
Add to Basket

Linked e-resources

Linked Resource
Online Access
Concurrent users
Unlimited
Authorized users
Authorized users
Document Delivery Supplied
Can lend chapters, not whole ebooks

Details

Title
Channel strategies and marketing mix in a connected world / Saibal Ray, Shuya Yin, editors.
ISBN
9783030317331 (electronic book)
3030317331 (electronic book)
9783030317324
3030317323
Published
Cham : Springer, 2020.
Language
English
Description
1 online resource (290 pages).
Call Number
HF5415
Dewey Decimal Classification
658.8
Access Note
Access limited to authorized users.
Source of Description
Description based on print version record.
Added Author
Ray, Saibal, 1970-
Yin, Shuya.
Series
Springer series in supply chain management ; v. 9.
Available in Other Form
Channel Strategies and Marketing Mix in a Connected World
Linked Resources
Online Access
Record Appears in
Online Resources > Ebooks
All Resources

Browse Subjects

Show more subjects...

Statistics

from
to
Export