Making it personal : algorithmic personalization, identity, and everyday life / Tanya Kant.
2020
QA76.9.H85 K36 2020
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Details
Title
Making it personal : algorithmic personalization, identity, and everyday life / Tanya Kant.
ISBN
9780190905125 (electronic book)
Published
New York, NY : Oxford University Press, 2020.
Language
English
Description
1 online resource : illustrations.
Call Number
QA76.9.H85 K36 2020
Dewey Decimal Classification
004.378019
Summary
The encounter of 'personalized experiences' - targeted advertisements, tailored information feeds, and 'recommended' content, among other things - is now a common and somewhat inescapable component of digital life. More often than not however, 'you' the user are not primarily responsible for personalizing your web engagements: instead, with the help of your search, browsing, and purchase histories, your 'likes,' your click-throughs, and a multitude of other data you produce as you go about your day, your experience can 'conveniently' - and computationally - be personalized on your behalf. This work explores a host of new questions that emerge from web users' encounters with these forms of algorithmic personalization.
Note
The encounter of 'personalized experiences' - targeted advertisements, tailored information feeds, and 'recommended' content, among other things - is now a common and somewhat inescapable component of digital life. More often than not however, 'you' the user are not primarily responsible for personalizing your web engagements: instead, with the help of your search, browsing, and purchase histories, your 'likes,' your click-throughs, and a multitude of other data you produce as you go about your day, your experience can 'conveniently' - and computationally - be personalized on your behalf. This work explores a host of new questions that emerge from web users' encounters with these forms of algorithmic personalization.
Bibliography, etc. Note
Includes bibliographical references and index.
Access Note
Access limited to authorized users.
Source of Description
Description based on online resource; title from home page (viewed on February 6, 2020).
Series
Oxford scholarship online.
Available in Other Form
Print version: 9780190905088
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Online Access
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